ATTN: Personal Trainers, Online Coaches, Fitness Influencers, And Health Industry Entrepreneurs:

Do You Want To Sign High-Quality Clients, Grow A Real Full-time Business, While Developing Systems That Unlock The Time And Income Freedom You’ve Always Wanted?


We all know it...the Fitness Industry will never be the same!

If you were to tell us 6 months ago that the entire world was going to fall into a pandemic that lead to life as we know it being changed completely, and that all of this came from someone eating a bat...

We probably would've asked you what you were smoking!

All jokes aside, the universe has put a serious obstacle in the way of anyone in fitness industry, and here's the thing...

You can either use this obstacle to your advantage, and leverage it to create a massive change with your income and your clients lives...

Or you can completely ignore the opportunity at hand, which is probably what 90% of the industry is going to do.

By the way, that obstacle is not going to go away any time soon.

With everything going on right now in the United States, there's a pretty high chance that things are actually going to get much worse.

So really there are 3 options for you right now...

1) You ignore the problem at hand, and as your bank account balance get's closer to zero, you start panicking and put yourself into a state that's only going to hurt your mental health.

2) You try and solve the problem yourself, spend thousands of dollars, and countless hours on different solutions you hear this guru and that guru talking about on podcasts or youtube videos, in hopes that you strike gold, which may work, but for sure isn't sustainable.

3) You learn from someone who has already helped dozens of individuals get around this massive shift in our industry and who knows how to get you sustainable, and reliable results.

If you want to go with option 1 or 2, hey, no worries, but reading the rest of this page will probably be a waste of time for you.

If you want to go with option 3, then this is going to be the most important letter you ever read, especially if you struggle with any of these problems...

Can you relate to any of these problems? 

  • You've created the content, written the blogs, and even told your friends and family that you are coaching, yet nobody is buying.
  • You continue to compete with the Instagram algorithm and can't seem to "crack" the code…
  • You've considered coaching people online, but the idea of having a "back-end systems" scares the shit out of you.
  • ​You used to run your business out of a gym, or were working for a gym, but due to the pandemic that option is no longer on the table 
  • ​You lack confidence in your nutritional knowledge, and wonder if you can even create results.
  • ​You sell your coaching programs for $100-$300 & people are hesitant about that, so you wonder how you could ever get them to pay more…

If that describes you…

This Could Be The Turning Point To A Business Decision that will
Change Your Life…

But before we talk about that, we’ve got a couple questions for you!

If we told you that joining IFCA could help you... 

  • Consistantly make $10k+ per month, by doing what you LOVE, impacting others through your story, evidence based coaching application skills, and showing up authentically online... 
  • ​No longer feel "alone" on the difficult journey of Entrepreneurship, and you would have a “tribe” of other coaches to lean on, share ideas, and actually CELEBRATE WINS without fear of judgment.
  • Develop a proven framework tailored to your unique skills, and leverage points to attract high-paying clients who are STOKED to work with you, all by using social media in an effective and authentic way rather than having dozens of DM conversations that lead nowhere.
  • ​Overcome your fears of rejection, judgment, and resistance to showing up online, so you can start making the impact you’ve always dreamed of.  
  • ​Stop telling yourself “someday” I’m really going to put my focus towards my online business. 
  • Stop trading your dollars for hours, and leveraging your ability to teach, and influence to generate the income and impact you deserve.  
  • ​Stop living out of your e-mail inbox, and fitting in life around your business, rather than building your business around your life so you can have time for YOU. 
  • ​Eliminate the doubt of “can I even do this?” with proven frameworks, evidence-based nutrition, training and coaching application skills, and a community, along with FIVE business coaches to hold you accountable DAILY. 

If joining IFCA could help make all of this a reality, would you be interested in becoming a student?

Yes? Okay, sweet! Then keep reading!

Unless you fit into any of these categories… 

  • People who complain when the going gets tough.
  • ​Those looking for a get-rich-quick option (this will take time).
  • ​Those who dislike dogs (seriously, this is non-negotiable). 
  • ​Anyone who is not truly in the business of HELPING PEOPLE.
  • ​People perpetually in “information gathering” mode, constantly distracted by BSO's (bright shiny objects) who never take productive action on anything. (Always stuck in the paralysis of analysis.) 

If that describes you, I hope you have the decency to not waste our teams time and... 

PLEASE Pass On This Opportunity!

You see, we’ve gone to great lengths to repel people like that. Most people who wind up working with us are what we like to call “human gems.” 

We’ve got a good feeling that if you’re still with us, you’re one of those gems, so if that's the case, we'd like to tell you a story.

Our student's almost lost faith in us...

Our last round of enrollment for IFCA was an absolute success, we were ready to go and then...well this may be a little hyperbolic but, it felt like shit hit the fan, and not just a tiny turd, huge massive amounts of it.

No one could have predicted how massive this pandemic would have been, and unsurprisingly all of our students started freaking out thinking that they had just lost all of their money and the world was ending.

That was until we had to remind them that everything we teach our students doesn't involve them working in a gym, they can do everything with a laptop and their phone.

In fact, everybody being forced to stay at home made it even easier for them to be able to sign up dozens of high paying clients!

Why? Well not only was there an abundance of people in the market who had no idea how to workout without a full range of equipment...

But everybody at home was spending massive amounts of time watching netflix, and eating 5-6 times a day, because what else do you do when you're bored and at home?

So what we first thought was going to be a huge problem, actually turned out to be rocket ship fuel for our students!

Especially these 3 students below!

Meet Anna, who in order to join IFCA, risked everything… 

Anna took money out on credit cards, sold belongings, and put her back completely against the wall. 

She went “all in” within IFCA, she went from making a couple thousand here and there...

To now being able to drop out of grad school and make $10,000 a month!

She's not only paid off her entire investment to join IFCA, but she's now on track to pay off her college debt within a few months!

And Brandon, who was able to make $41,000 in 12 weeks! 

A few weeks before the pandemic, word got around Brandon's gym that he was working at that he wanted to start his own training business outside of the gym.

His boss told him he either had to quit or be fired, 2 weeks later the pandemic hit.

Brandon put everything in his savings on the line, and trusted us to help get him to where he knew he deserved to be.

12 weeks later he made over $41,000!

Also Devon, who went from ZERO online presence to being able to make $28,000 online!

Devon was super successful at her gym, she had a great roster of clients, but when the pandemic hit, BOOM, that was gone over night.

Devon had shot herself in the foot by not focusing at all on her online presence, but we told her not to worry and that we'd help her get to where she wanted to be.

30 days later and after a surprise pregnancy, she's made over $26,800! If she could do this with morning sickness every day, you have no excuses!


Your Blueprint to Growing a 6-Figure Online Coaching Business 

We've got good news for you, and bad news for you...

The Good News: effective immediately, you can stop “posting & praying”, and DEFINITELY need to fucking STOP spamming people in their DMs. There’s a better way. The IFCA way. 

The Bad News: what if we told you everything you know - everything you’ve been led to believe about building a fitness business - is a lie? 

What if we told you there’s another side to this industry in 2020 nobody’s talking about? What if we told you that, to truly succeed, you need to unlearn everything you thought to be true?

Well, we’re telling you, now. Because it’s true, and you need to hear it. 

Look, you’re passionate about fitness, nutrition, coaching, and LIFE - right? Right. 

You owe it to yourself - and the people who need you - to succeed, right? Right. 

If that’s true, then It's high time you start treating your passion as a legitimate BUSINESS.

That’s where we come in: the IFCA. Leading the way for a new era of fitness entrepreneurs ready to up-level their lives, businesses, and brands. 

The IFCA was founded to help you build a highly engaged and profitable multi-channel audience, attract more clients, and turn your passion and knowledge into a FULL-TIME INCOME. 

All of this, while engineering your IDEAL life. No more 14 hour days on the gym floor. No more trading dollars for hours. No more spreadsheet marathons.

That is our mission. To equip you to be an educated, savvy, influential and creative business owner so you can impact more lives, WITHOUT GIVING UP your life. 

IFCA is a 90-Day, step-by-step accelerator to help you start & grow your online coaching business. 

Regardless of your past experience, a number of followers (this especially doesn’t matter), or business knowledge…. 

IFCA is here to teach you the blueprint to attracting more clients online, providing INSANE client results, and living in financial ABUNDANCE. 

All without spending money on paid advertising, or wasting thousands of dollars on some fancy website. 

IFCA does contain an advanced curriculum which will teach paid advertising, funnel strategies etc - while some IFCA students will find themselves ready for that level of implementation within the 90 days, this is typically reserved for our next level “IFCA ELITE.”
We’re here to take your business from down here... 

To up here...

When you join, you’ll be immersed into a supportive community of other coaches who are here to grow, learn, love, and contribute. 

You start IFCA as a student…. But you finish as FAMILY.

You’ll learn absolutely EVERYTHING you need to know (niching, offer creation, content, copywriting, storytelling and story-selling, social media growth, marketing, sales, productivity, email marketing, outsourcing and delegation, efficient systems, product delivery and more) through our detailed curriculum.

THAT'S NOT ALL (Bob Barker Voice), we also want to ensure that you have the education, and application tools to create serious client results. 

Which is why we also teach nutrition and training programming. Including metabolic function, dieting strategies, client adherence tools, post diet strategies, supplements, assessing progress and making client adjustments, tools, and apps for effective delivery, and training programming. 

Each week, you’ll be given a new assignment to complete - and by the end of the 90 days, you’ll have a full system set up to attract clients and close sales with ease.

Each week, a dedicated module will be taught LIVE by your IFCA coaches to break down the material in a collaborative format (these are not recordings). 

And if you run into any questions or feel ‘stuck’, we’ve got you! Inside of IFCA, you will gain access to UNLIMITED daily support inside our support Private IFCA community, and weekly group coaching video calls to help you troubleshoot, gain clarity, and make progress in your business.

Along with that, we hold weekly “open office hours” calls where you have 1-1 access at your disposal for individual support. 

Anytime you need help, simply post in our private support community, or attend one of our 2x weekly group coaching calls, held by a professionally trained IFCA Coach. 

Customized, on-demand mentorship is only a click away.

And that's not all.... when you join IFCA, you'll be assigned to your own dedicated Accountability Coach who will help you track your progress, get unstuck, stay productive, and stay accountable. 

We make it pretty fucking hard to fail ;) 

Impact Fitness Coaching Academy is the perfect blend of EDUCATION, ACCOUNTABILITY, SUPPORT & ACTION….

And that’s why we are the #1 business building mentorship for Online Coaches, and produce unrivaled results in this industry. 

Scroll down to see for yourself….

Meet Sean & Dala, and see how IFCA helped them overcome the price objections that they were experiencing… 

They were previously struggling to close clients at $180 to $200/month, despite the fact they offered amazing service. 

They implemented the sales offer training that they learned in IFCA and made $40,000 more in revenue the 1st month!!

Meet Angela… who probably like you, has tried everything

She had experience coaching clients and knew that she should be making more money, but was frustrated, and ready to quit.

“Prior to IFCA over the course of 3 years I feel like I had tried everything. I had 4-5 mental breakdowns and I was done. Then I signed up for IFCA and now I’m making 3-4x my salary as an X-ray tech. I honestly can’t believe it.” 

Sarah had a large following... 
but no structure in place to be able to effectively serve those people   

Sarah had an abundance of leads, but because she was lacking systems she didn't feel confident taking on more clients.  
This caused her to feel like she was doing everything manually and wasting a lot of time 

"Since starting IFCA I have been able to double my income, almost double my client load, and have a much better, more systematic approach to my coaching in general.  So I feel very, very confident in my ability to work with more people on a one on one basis!" 
IF you're seeing this right now, that means there are currently spots available. Chances are, you saw this page the last time it was open. Are you really prepared to see this a third time, with even more success stories, wondering "what if?"

What Our Students Are Saying...

Here's Even More Proof...

"I've more than made back and doubled the investment in a mere 12 weeks of starting to take clients." - Hannah
"With IFCA, I have seen my business grow. I've seen a 60% increase in revenue since building a new offer." - Lacy
"I have kicked off two of my own businesses, and without Erin and Jordan and Lacey's support, I couldn't have done it" - Sonya
"There was this glass ceiling that Erin helped me see through and now I'm having $40,000 months..." - Justin
"Erin's program provided me with the opportunity to build a community that I was so in need of." - Taylor
"After IFCA I figured out my worth... I'm confident in running this business & it's something I love to do..." - Andy
"Right out of the gate, Erin & Jordan completely squashed all of my limiting beliefs ." - Danielle
"They continue to be there for us and they celebrate all of those wins along the way. It's been a huge blessing..." - Katie
"There's SO much information included in this program and having direct access to Erin is so valuable." - Megan
"I started from scratch. I have a couple of clients, and that's just in three short months" - Maggie
"I've gotten a lot of clients from it. And now my business is starting to grow more than I thought it ever would." - Megan
"It gave my business structure, and that's what I was looking for." - Trista
IFCA Student Case Study: Laura
  • Training clients in-person, yet didn’t feel that she was making the impact she desired in their lives.
  • Not in control of her own schedule, and tied to one location (a gym).
  • ​Making $0 Online.
  • ​0 Online Clients.   
  • Crafted one clear offer.
  • She brought on a sales team to support the 300+ inquires she received when she launched her coaching offer.
  • Developed her own personalized APP for training programming, and client communication.
  • Mapped out a vision to get to 1 million dollars in annual income.
  • She wanted a job/source of income that provided her with the freedom to do the things she wanted to do (speaking in front of large groups around the world.)
  • ​Her mission is to impact as many people as possible and help them truly realize their worth.
  • Money isn’t her driving factor but freedom from her current job to touch more lives is and Online Coaching is her vehicle for that.
  • ​Supporting a full time Online business
  • ​Earned 14x her initial investement in the first month of launching her offer
  • Free from trading dollars for hours.
  • Managing a team that includes on-boarding and sales experts and an assistant coach.
  • ​Working with her ideal client and people who she can help the most.
IFCA Student Case Study: Tana
  • Had a few in-person clients, and had just started in the online space.
  • Had no idea how to run a business, or to market herself.
  • ​Lacked confidence in herself as a coach, and the ability to create lasting results.
  • ​Felt lost in terms of efficient systems, and processes.    
  • First month in IFCA she tripled her income, after only the first 3 modules.
  • ​Learned about systems and processes to allow her to have more time to work ON her business rather than IN her business.
  • ​She learned that the only person holding her back was her, and how to truly get out of her own way, and to put her skills to use changing lives.
  • Tana is a mom of 5 foster children, and her biggest drive was to eliminate her in-person training schedule to spend more time with her family. She was skeptical at first, but knew that massive action, and to declare was her only hope.
  • Wanted to gain confidence in her ability as a trainer, and to understand how to create automated framework, pricing structure, email marketing, and to leverage her YouTube audience.
  • Currently maintaining a full time income online training, with 25 clients.
  • Went from 2-3k per month, to 9k per month in her online business, and growing.
  • Feels confident in the approach, and protocols she uses with her clients to drive results.
  • ​She has her life back, and more time to spend with her family, and chasing her passion in the fitness industry without trading time, for money.
…. You could consistently make 10k+ per month, by doing what you LOVE, impacting others through your story, coaching application skills, and showing up authentically online….. 

…. No longer feeling “alone.” Entrepreneurship is hard and can be lonely. Imagine having a “tribe” of other coaches to lean on, share ideas, and actually CELEBRATE WINS without fear of judgment (crazy idea right?)

….. Rather than having dozens of DM conversations…. 

…. Develop a proven framework tailored to your unique skills, and leverage points to attract high-paying clients who are STOKED to work with you, all by using social media in an effective and authentic way? 

….. Overcome your fears of rejection, judgment, and resistance to showing up online, so you can start making the impact you’ve always dreamed of.  

…. Getting off the “someday island.”.... Telling yourself “someday” I’m really going to put my focus towards my online business. Fuck that, let’s make this happen NOW. 

…. Finally, stop trading your dollars for hours, and leveraging your ability to teach, and influence to generate the income and impact you deserve.  

….. Collapse years of frustration, trial, and error, and wondering if what you are doing is the “right” thing, and start seeing your business grow today. 

….. No longer living out of your e-mail inbox, and fitting in life around your business, rather build your business around your life so you can have time for YOU. 

…. Eliminate the doubt of “can I even do this,” with proven frameworks, evidence-based coaching application, and a community, along with FOUR business coaches to hold you accountable DAILY. 

Meet The Mentors Who Can Turn This Into a Reality For You

You’ve either read every word of this website or you’ve scrolled to the bottom hoping for some secret. Well you’re in luck, I have one. 

But in order to care about what I have to say you need to know who I am. (That’s a concept called the intimacy funnel and we’ll teach you about how that works within IFCA.)

I’m Erin Dimond. I’m the co-founder of Impact Fitness Coaching Academy. I created this because I spent years and tens of thousands of dollars doing all of the wrong things. 

I understood early on “You gotta spend money to make money” in business. 

And spend money I did. A ton of money that I didn’t have. On a gym. Because I wanted to “do fitness” full time and that seemed like the ONLY way to do it back then

Once a day at least I receive a DM that says "You've inspired me to want to open a gym." To which I usually reply... oh the gym that I went into debt for and never made any money on in the 5 years it was in business?

Now don't get me wrong money isn't the only goal but if you're anything like me the goal was to create a living doing something in the fitness industry. To get out of a job that I hated. To help people change their bodies, develop confidence and change their lives. But to do it full time you have to follow a path that makes money!

In 2013 I found a path with Online Personal Training that allowed me to:

  • create a company with very little overhead. 
  • help people from all over the world, not just those in my town.
  • work from anywhere albeit Mexico or at home in my pajamas. 
Since 2013 I've earned 2.5 million dollars inside that coaching company

The switch for me was learning a few basics around marketing, delivery systems for clients and influencing people to buy a service that would not only change their lives but cause them to send me raving fans. 

Inside Impact Fitness Coaching Academy we teach these systems to our students. 

And the best part about all of them is you don't have to…
  • Have a ton of followers- in fact most of our past students who are now full time have 500-1500 followers on Instagram. 
  • Be tech savvy. We give you step by step trainings for setting up your own custom app and delivering incredible quality to your clients.
  • Be extremely extroverted. Trust me, if I can do this anyone can. We'll give you the frameworks you need to show up and influence clients. "It's not my personality" is a BS excuse anyway. ;) It’s not anybody's personality to talk to a camera. 
How Do I Know If IFCA Is For Me?

Great question!

Here are the 3 types of coaches that we normally serve...

We'll work with you to help you research a specific audience and build content that attracts YOUR IDEAL CLIENTS (even if you're not comfortable in front of the camera) so that you can generate organic leads for your business.
You'll learn how to build a sales process that helps you acquire new clients at premium prices without ever being a "slimey," unethical sales person.
Financial freedom should come with time freedom. We teach you not only how to create tons of Impact, and Income, but we teach you how to "own your day". You will leave IFCA making more, serving more, but working less
If You're Ready To Radically Change Your Business,
Here's What To Do Now...
 APPLY NOW by clicking the button below
 Answer a few basic questions to let us get to know you better
 If your application is approved, we will contact you to schedule a phone interview between you and a coach on our team
Click The Button To Start Your Application:
 WARNING: If this page is up right now, it means that we still have open spots for you inside the program. It's FREE and takes less than 3 minutes to apply!
We want to make this point exceptionally clear...

There’s no risk to you at all 
(Except a little time filling out an application and hopping on the phone with us)

There’s not going to be a high-pressure sales pitch of any kind... and definitely no obligation whatsoever to do any kind of further business with us. 

We’re simply going to work together to come up with a proven plan so we can both identify where you are in your business, and where it is you would like to go. 

Our strategy session is simply a risk-free exploratory call to formulate a plan to get you on the path to SERVING MORE PEOPLE. 

Now let’s address the “elephant in the room.” we’ve discovered a lot of people have a burning question but they’re too embarrassed or reluctant to ask. 

“What’s in this for you? What’s the catch?”

Let Me Set Your Mind At Ease 
And Address Your Concerns...

If we both hit it off together and you think you might like our help, we will further discuss the opportunity to you joining IFCA. 

I can’t make any promises that we’ll actually wind up working together. But if all the pieces of the puzzle appear to fall into place, I promise I’ll give it my serious consideration.

Another question most folks are dying to know but are too reluctant to ask:

Should we wind up working together, the fee for joining IFCA could vary depending on your needs and circumstances, but it will be a fraction of the 10's of thousands of dollars most "mentorhsips" offer. 

And, most importantly, our goal is to help you “leapfrog” over all the things we had to learn the hard (and slow) way so you can achieve your coaching business goals as quickly as possible. 

If we both agree to work together we’re going to make it happen for you... while doing everything possible to stay within your budget.

If we do decide you’re right for IFCA, we’ll immediately reserve your spot so nobody else can snatch it out from under you. (The spots are only limited to 50 people max since they require so much of our time.) 

Since we only have a limited number of phone strategy spots available this should act fast, as once we fill up we will not be offering this again for 5-7 months. 

You've Got Nothing To Lose 
And Everything To Gain!

At the Impact Fitness Coaching Academy, we always back our program with a 100% satisfaction guarantee.

Here’s how it works:

Participate in up to the first two IFCA Modules from the start of the live program. If you no longer feel that IFCA is right for you, send us an email.

We’ll ask for your completed coursework to make sure you gave it a go, and ask what didn’t work for you so we can learn and improve. Once we receive your completed coursework, you’ll get a swift and complete refund.

Do pay attention to dates. We make the refund deadline extremely clear to everyone who signs up.

The deadline exists because, if you sign up for IFCA, we want you to get started. We pour enormous human effort into this program and we want to devote that effort to students who are committed. If you don’t plan on starting right away, make sure this is the right investment for you as the refund period does have a firm deadline.

If you do the IFCA work and don’t get the value, submit your completed homework within the first two Module weeks, and get a full and complete refund. Simple as that.
Are You Ready To Ethically Take Your Coaching Business
To The Next Level?
 If You Qualify For The Program, Here's How It Will Work:

You'll Get Crystal Clear On Who You WANT To Work With, and More Importantly, Who You DON'T Want To Work With. Along With Learning How To Attract These Clients. 

You'll Create A Marketing & Content Strategy That Allows You To Build A Loyal Tribe Of Followers

You'll Craft An Irresistible Offer That Attracts "Dream Clients" That Pay You What Your Worth (IE: Lot's Of Money 😜💪🏽)

You’ll Learn Everything You Need To Create Results At A HIGH Level, Leaving You In The Top 5% Of Online Coaches. 

You'll Depart Scarcity, and Enter Abundance, Finally Leaving You With The Income You Deserve, and Have Always Desired. 

 WARNING: If this page is up right now, it means that we still have open spots for you inside the program. It's FREE and takes less than 3 minutes to apply!
Need Even More Proof?
 WARNING: If this page is up right now, it means that we still have open spots for you inside the program. It's FREE and takes less than 3 minutes to apply!
Frequently Asked Questions

Q: What if I have no experience coaching, or personal training (online, or in person)?

No problem! As long as we feel like you have the potential, right motivating factors, and mindset required, you will be approved. In our program we’re going to cover not only how to get established, and build your business, but also the essentials you will need in order to be an effective coach. Including nutrition, training, supplementation, building programs, and resources you can utilize to further your education! 

What is your success rate? 

A: 80/20 in terms of those who make 5 figures plus, along with having over 30+ of our past 70 IFCA students who are currently sustaining 6, or multiple 6-figure incomes. 
With having another 20+ on the brink of breaking the 6-figure mark. 
We work with around 30-35 students in each round, and around 80% earn their initial investment back, before the initial 90 days is complete. 

The more clients you get the harder it is to get 100% of results for numerous reasons. 

Unfortunately, even with all the tools in the world and highly individualized 1-1 coaching some individuals still won't put the work in. 

However the 80% who do get results and hit their goals.

It’s ultimately up to you - we’ve had numerous students starting from scratch, earn their investment back within the first 30 days.

Q: I've tried other programs and didn't get results, how do I know this will work?

We’re teaching you the same tools, and methods that have helped us build our coaching businesses to 7+figures. To be able to hit 6-figures, is not that complicated, but does require a certain amount of passion, effort, and a detachment of outcome. 

IF you are in this, solely for the money, we would prefer you not apply. 
Also there's a conditional money back guarantee so if you come in and don't like what you see you can get your money back. (See money back guarantee) 

Q: I'm scared to make this decision.

I get … we have been exactly where you are. 
Those who put their back against the wall, and invest when its uncomfortable, almost always have the greatest results. 

It's always scary at first because our brains tell us that they fear the unknown and because we don't know what may happen.

It comes down to betting on yourself. Warren Buffet, who has made billions investing in the markets, still says that YOU are the best investment you could ever make. 

Q: I can't afford this program, is there anything that you can do for me?

Yes, we have multiple financing, and payment plan options available, as well as an option for you to use PayPal credit for 0% APR for 6 months. 

If you're interested in the financing option or have questions simply schedule a 20 minute call with our team and we can walk you through it.

Q: How can I position myself as an expert without case studies?

Everyone starts from zero, even me.

As long as you can demonstrate value, be relatable, and have passion to speak people will follow you.

The biggest thing is making sure that you demonstrate those things and simply not walls of client results.  

Q: How do I justify my pricing?

Great question…… there are a few points here to make. 
1. Because you deserve to be well paid for the things you do. You must value your worth. One of the best ways to do this, is to invest in yourself. 
If you don’t invest in you, how can you expect clients to do so? 
2. You'll feel better about providing the service and enjoy it more.
When you give a lot of yourself to clients you want to feel like you're being compensated well for it or you will start to resent them and the service.
If a client is asking for a lot but you are well paid then you don't mind as much. If they are asking for a lot but pay very little it's easy to start becoming resentful towards them.
3. Your clients will get better results- People who PAY- PAY ATTENTION. 
I've always noticed a trend that my clients get much better results when they pay more. Why?
Because we place more value on the things we pay for and even higher value on the things we pay the most for. 
By getting clients that pay more money you will notice they are more invested and will try harder than clients who do not.

Q: Do you need to have a college degree to make a course?

Nope. We do however require you to have a fundamental level of nutrition, and coaching application understanding, so we can build on this in that section of IFCA. 

If you are unsure, schedule a call anyways, and we’ll be honest with you as to where you are. 

Q: Do I need a following?

HELL NO. In fact, the majority of our most successful students have not started with a large following. 

It's all about knowing how to get leads on demand and leveraging that. I know tons of people who have millions of followers but very little in the bank account.

If you do have trust with an audience, and a following, that will make your process that much easier, but it's very doable with a small following. 

Q: How much money do I need to spend on ads?

None- we will first instill organic only strategies, and only implement pay ads once you are financially in a place to do so, safely. 

Q: What if I need to ask someone for permission?

It's always best to ask for forgiveness than permission. Take the leap and notify them later.
If you have to ask for permission from someone to be successful you will stay stuck. My family told me I was dumb for what I was doing and look at where I am today.

Q: Where does the program take place?

Everything is online - no travel required! You’ll have lifetime access as well to the private IFCA community to further help each other grow, and continue learning! We also share module and course updates from future rounds, so you can continue to stay “current” with the fitness industry trends, and what we’re finding actually WORKS. 

Q: How is this different from other courses?

Most "programs" are just that... "programs." 
They are mostly pre-recorded and they aren't coaching academies. In this, we are going to work hand in hand to ensure results. 
This is not a "course", this is a "coaching program". At the core Jordan and Erin are coaches and love to build and support future coaches in this industry. 
This is NOT a cookie cutter program, we are here to walk with you through your journey to ensure you have success. 
In fact, we have also brought in a full time assistant coach who specializes in building a community, and membership platform, along with a dedicated sales coach to guide you through your closing processes, and to teach you how to connect with your unique personality. 
Alongside our specialty coaches, we also have a full time marketing systems specialist who will help you with the “tech side”, including email automation, funnels, and systems. 
This is the only program that gives you complete access to everything you need to make a massive impact. 
In IFCA, we want our students to thrive not only in their ability to attract and sign clients, but also be effective in their ability to change lives! The majority of programs which offer marketing alone run anywhere from $15,000 - $25,000, where you will receive all of this for a fraction of the cost! 
ALSO - the majority of programs are an 8 week intensive course. We offer 10+ weeks of dedicated curriculum and training, alongside 2 more weeks for on-going support, and implementation. 
Also, many other programs provide pre-recorded modules, where we will be teaching weekly modules live, with the ability to ask questions pertaining to your specific business. Not to mention 1-1 calls, open-office hour support calls, and over 40 mini-training recordings for implementing what is taught, and facebook live Q&A’s!

Q: How much time do I need to commit?

There will be weekly calls that will last around 60-120 minutes. You’ll also be required to complete “homework” assignments. Outside of these commitments you can invest as little or as much time as you want into your business it just depends on how quickly you want it to grow. We also offer two “pod calls” where you will be joined by a small group of students to help support each week's goals, alongside unlimited 1-1 support. 

We are clear in saying: you can devote as much time as you choose, but the time devoted will also directly correlate with your success. 

The minimum amount of time needed to see a positive ROI would be around 5 hours per week. 

Q: What will I learn?

1. Designing the framework of your business. Defining your specific niche, theme, and vision.
2. Marketing in a way that is tailored specifically towards your ideal client, and learn how to “story sell”, and the model of building a “story brand”.
3. CRM overview for managing your clients, following up on leads, tracking statistics and making sales. 
4. How to price your services.
5. Offer creation - Irresistible offer structure. 
6. Having different tiers of products and how to funnel towards each product or service. 
7. Full sales support, including two specific modules teaching you our diagnostic connection based sales model, along with a full-time sales coach who will actually help close calls for you initially to help you gain confidence, and framework within the sales process.
8. Content Strategy and Re-purposing systems. 
9. Email marketing 
10. Copywriting - including guest coaching copywriting expert. 
1. Video Creation. 
2. Facebook strategy – 3x3x3 growth model.
3. Learning how to engage with ideal clients through our FB 3x3x3 strategy.
4. Creating a content calendar, and how to create content which SELLS.
5. How to stand out on IG and work the algorithm, drive engagement, and build a strong, engaged following. 
6. Facebook Strategy. 
7. Instagram Growth Strategy 
Systems and Business Structure 

1. Outsourcing, and delegation. 
2. Time management and useful tools for your business - phone call scheduling, signing documents, Instagram resources, program agreements, collecting payment, etc.
3. Systems: how to structure program delivery, automate tasks such as training program delivery, and payment systems, along with further automation including sales follow up sequencing. 
4. CRM and Hubspot Training 
Coaching Application - Nutrition and Training 

1. NutritionalOverview
2. Calories/macros
3. Rigid thinking approaches and strategy to set your clients up for SUSTAINABLE SUCCESS.
4. Goal setting
5. Energy Balance and how to calculate starting macros. 
6. How the Metabolism works.
7. When and How to make adjustments to the client’s macros
8. Diet breaks, Refeeds, Re-sensitizing to Insulin, Adherence and more
9. Diet Strategies: Keto, Intermittent fasting, micronutrients, § Reverse vs. Recovery dieting. 
10. Top essential supplements and the best sources
11. Sodium, Water and Meal Timing
12. Eating out, alcohol, handling social situations
13. Training Overview & Programming
14. How to create a questionnaire that sets the tone and collects everything you
need from your client
15. How to assess volume and frequency of training
16. Hypertrophy VS Strength Progression
17. Workout building Apps, tools and resources. 
Advanced Topics (to be given to students based on position in their business.) 

1. Sales Funnels and Opt-In Training (click funnels) 
2. Paid Advertising Modules
3. E-mail automation and segmenting (active campaigns) 
4. Advanced E-Mail copywriting
5. Advanced sales strategy. 
6. Team building: 
   a. Staffing, standard training procedures, contracts, and outsourcing. 
7. Storytelling: Hero’s Journey 
8. Accounting/ Finance/ Legal - Guest Expert Coach 
9. Advanced Copywriting: Guest Expert Coach 
10. Maximizing Profit Levers 
11. Creating Webinars, and Video Sales Letters 
What will I receive? 

1. Access to your coaches, Erin, Jordan, Lauren, Lacy, and Hayden via email/ text, one on one phone calls and group coaching calls
2. A weekly group coaching call where we will teach each module LIVE in an open format to answer any of your questions.
3. 2x Weekly group call with further education and support (open office hours) 
4. Facebook Lives throughout the week to support questions, and expand on weekly material. 
5. Individual coaching calls as needed, per request of either coach or client. 
6. Access to pre-recorded material, templates, educational resources, and unlimited support in the Facebook group. 
7. Weekly FB lives – 2x per week for further deep dives into the current week's curriculum, and this is also where we can dive into your specific questions in a collaborative format. Lacy, Erin, Lauren, Jordan, and Hayden will all be providing lives throughout the week, at minimum 2x.
8. Homework assignments to hold you accountable and MAKE SURE that you’re putting into practice what you are being taught in order to ensure raving success within your business.
9. Guest presenters through the program from industry leaders.
10. Group accountability and support from a group of Online Coaches which allows you to cross-promote, learn and grow 10x faster than you would alone!
 WARNING: This page could shut down any minute. You can either click 'Apply' or continue to wonder "what if"..... 
Copyright © 2020 Erin Dimond Fitness.
This site is not a part of the Facebook website or Facebook Inc. Additionally, This site is 
NOT endorsed by Facebook in any way. FACEBOOK is a trademark of FACEBOOK, Inc.
DISCLAIMER: The sales figures stated above are from private clients of ours. Please understand my results are not typical. We're not implying you’ll duplicate them (or do anything for that matter).  We're using these references for example purposes only. Your results will vary and depend on many factors…including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you're not willing to accept that, please DO NOT SIGN UP!

Individual results may vary, and testimonials are not claimed to represent typical results. 

All testimonials are by real people, and may not reflect the typical purchaser's experience, and are not intended to represent or guarantee that anyone will achieve the same or similar results.

The Coach makes no representations or warranties as to specific outcomes or results. 

The Coach cannot guarantee that you will become or remain happy, rich, healthy, or successful as it is based on the
individual taking action.

In the event of the Client’s absence, withdrawal, or non-participation in the program for any reason whatsoever, the Client will remain responsible for the full amount paid with no refund.